Contact Boden - All about the brand


Boden, founded in 1991 by Johnnie Boden, is a British clothing retailer selling womenswear, menswear and childrenswear internationally. Originally a mail-order business, 90% of sales are now generated online, with mail-order remaining an important part of Boden’s marketing strategy, distributing 50 million catalogues each year. Retailing worldwide, key regions include the UK, US, and Germany, with new countries including Australia planned for the future.
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